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Channel: Emerald Group Publishing Limited: Journal of Services Marketing: Table of Contents
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Effects of mutual fund advertising disclosures on investor information...

AbstractPurpose– This research aims to examine the effects of financial services advertising disclosures by pairing a content analysis documenting how mandatory financial disclosures are presented in...

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Configural algorithms of patient satisfaction, participation in diagnostics,...

AbstractPurpose– This empirical study aims to explore sufficiency conditions for patient loyalty to a hospital. Design/methodology/approach– The study collected 645 self-administered questionnaires...

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Beyond Loyalty: Customer Satisfaction, Loyalty, and Fortitude

AbstractPurpose - This paper discusses the first effort to examine the relationships between satisfaction, the four loyalty phases, fortitude, and a sense of virtual...

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The Role of Employee Job Satisfaction in strengthening Customer Repurchase...

AbstractPurpose - The purpose of this manuscript is to examine the role of front line employee job satisfaction on customer's behavioral intentions.Design/methodology/approach - Research design is...

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Towards an Approach to Signage Management Quality (SMQ)

AbstractPurpose - The paper goes through signage management from the standpoint of the user in a service quality perspective and by three principal means. First it gives a literature review on the...

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An examination of consumers' resistance to computer-based technologies

AbstractPurpose - This paper aims to provide a better understanding of non-adoption of technological interfaces. The majority of diffusion research on technological innovations does not distinguish...

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MANAGING CUSTOMER MISBEHAVIOR: CHALLENGES AND STRATEGIES

AbstractPurpose - In this study we aim to explore the impact of customer misbehavior on frontline employees and managers and to elucidate the management tactics and strategies that managers employ in...

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The Servicescape as an Antecedent to Service Quality and Behavioral Intentions

AbstractPurpose - The purpose of this paper is to examine whether the servicescape should be subsumed as a dimension within service quality conceptualizations or whether it is a unique construct in...

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The Effects of Service on Multichannel Retailers’ Brand Equity

AbstractPurpose - This research provides insight on the interactive effects of service quality and e-service quality on perceptions of retailer brand equity and also extends and tests the efficacy of...

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Design of contracts between knowledge-intensive service firms in comparative...

AbstractPurpose - This article explores how knowledge-intensive service firms design inter-firm contracts to govern the exchange of highly intangible and inseparable knowledge under varying degrees of...

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Investigating the impact of resource capabilities on customer loyalty: A...

AbstractPurpose - In this paper, we examine the impact of resource capabilities on customer loyalty of the UK hotels. Understanding this impact will help organisations to improve customer satisfaction...

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REVISITING INTERNAL MARKET ORIENTATION: A NOTE

AbstractPurpose - This note seeks to further our understanding of the domain of the IMO construct in a developing country, as suggested by Lings and Greenley (2005). We build on their proposed...

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A practical perspective on the classification of service innovations

AbstractPurpose - This paper aims to link academic classifications of service innovation with practical activities by firms to detail the essence of service innovation.Design/methodology/approach -...

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Does a surprise strategy need words? : the effect of explanations for a...

AbstractPurpose - Delighting customers by pleasant surprises is a common strategy yet the potential downside of such a strategy (i.e., raising customer expectations) has received scant attention. The...

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A segmentation of adolescent online users and shoppers

AbstractPurpose - The purpose of this study is to identify key motivations for adolescents using and shopping on the Internet, and to segment the sample based on these...

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Impact of Cultural Differences on Foreign Customers’ Perceived Local Services

AbstractPurpose - This study aims to investigate and explain the cultural differences on the foreign customers’ perceived local service marketplace through their consumption...

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Investigating Work Engagement in the Service Environment

AbstractPurpose - Frontline employees (FLEs) represent a major source of value creation for the modern firm. As such, firms are constantly evaluating different attributes of potential and current...

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Cancer Resource Centers as Third Places

AbstractPurpose - This article empirically illustrates the socially supportive role of cancer resource centers in their members’ lives. Design/methodology/approach - The authors employ the...

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Sport Team Loyalty: Integrating Relationship Marketing and a Hierarchy of...

AbstractPurpose - Given its importance in the brand management of sport teams, the present research initiative primarily concerns the investigation of the formation process of sport team loyalty. By...

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The case of Amazon.com: towards a conceptual framework of online customer...

AbstractPurpose - The concept of online customer service experience (OCSE) has recently received great interest from academia and businesses alike. Despite the belief that providing superb online...

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